Quotations with Direction
"To be successful you must be unique. You must be so different that if people want what you have they must come to you to get it."
"If career planning means not being open to opportunity it doesn't work."
"Unless you can describe what you do and for whom you do it, then you don't know what business you're in ... and neither will anyone else!"
"The mark of a successful organization isn't whether or not it has problems; it's whether it has the same problems it had last year."
John Foster Dulles
"The 3 great essentials to achieve anything worthwhile are; first hard work; second stick-to-itiveness; third common sense."
"We can put the client's marketing needs before our stylistic needs. It does not have to be edgy, it has to be fresh. You can't put coolness over content."
Carlos Segura, graphic designer
"Nobody got where they are today ... by living in the past!"
Ziggy, in the comics
"Comment is free facts are sacred."
"When 2 marketers are competing for the same customers business, all other things being 'equal', the marketer with the greatest scope of information about the customer will be the more efficient competitor."
Don Peppers/Martha Rogers, in The One-To-One Future
"Be thankful...appreciate the good things, and they will grow."
"Organizations are investing in the education of their customers at levels not seen before."
Kevin Coleman & Barbara Burns writing in ec.com magazine
"The way to get is to give."
"Talent develops itself in solitude, character in life's stream."
"When someone assures you not to worry worry!"
"First time buyers don't become customers until they've purchased at least twice."
Dick Hodgson, mail-order direct marketing guru
"Being humble doesn't mean one has to be a mat."
Maya Angelou, poet
"I don't wait for moods. You accomplish nothing if you do that. Your mind must know it has got to get down to earth."
Pearl S. Buck
"Good planning always costs less than good reacting."
John Capozzi, in Career Edge
"Strive for perfection; settle for excellence."
Don Shula, American football coach
"It's a wise person who knows the difference between free speech and cheap talk."
Doug Larson, United Feature Syndicate
by ROCKINGHAM*JUTKINS*marketing, all rights reserved.